Wuhou Cultural Heritage Area Logo Design
The client for this logo design is the Wuhou District Three Kingdoms Cultural Heritage Protection Zone. The design aims to promote the area on an international scale. It draws inspiration from an iron helmet (iron helm) unearthed in the heritage zone, dating back to the Three Kingdoms period. This highly symbolic historical element is integrated with the concept of a modern park. The iron helmet represents strength, protection, and strategic wisdom—qualities that closely align with the spirit the park seeks to convey.
The minimalist design approach gives the logo a strong visual impact while ensuring high recognizability and adaptability across various media, including building facades, park signage systems, and promotional materials. The lines and forms within the logo subtly reflect elements of Three Kingdoms history, creating a harmonious visual experience that balances classical and contemporary styles.
2019




